SmartLabel – Transparency & Consumer Connectivity

This week marked the third anniversary of SmartLabel, which is an initiative enabling consumers access to expanded digital content available for the majority of products in US grocery stores. Detailed product information from more than 36,000 products from over 826 brands are instantly accessible by consumers from either a barcode scan or web lookup. More […]

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How Your Brand is Impacted by Barcodes

Uh Oh! Who’s scanning the barcodes on my products? You put thought and effort into how consumers interact with and perceive your product. Would you be OK with a defective product getting onto store shelves? Would you be OK with a glaring packaging typo making its way to production? “Mt. Alpine Winter Boots” are not […]

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New GS1 Rules: No UPC Reuse

  GS1 announced a significant revision in the GTIN Management Standard Rules with respect to GTIN reassignment. In the past, different industry segments had stated periods of time in which GTINs could be reassigned after a product’s last production date. For example, apparel/clothing required 30 months before a GTIN could be reused and time period […]

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What Exactly is Data Hub & Should My Company Use It?

Although most companies can now manage their GTINs and UPC product data on www.GTIN.cloud, there are other websites available to host UPCs. Included in the licensing of a GS1 Company Prefix is limited access to an online tool, called Data Hub. Data Hub is a suite of tools provided by GS1 US to help improve […]

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Wait a Minute! Not All UPCs Will Work For Amazon?

Amazon now accounts for over 44% of all ecommerce in the US, and is gaining market share in numerous product categories.  Existing manufacturers are constantly rethinking their Amazon strategy and most new manufacturers plan on leveraging Amazon’s dominance in the consumer marketplace. For identifying books and ebooks, Amazon relies on  a 13-digit ISBNs (International Standard […]

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Databar Encoder & Decoder Tool Subscriptions

The GS1 Databar barcode coupon is relatively new to the retail environment. In the original UPC specifications from the 1978, a version of the standard 12-digit UPC-A was used to encode coupon data. Both changes in the UPC Company Prefix structure and the needs of the coupon industry required a change. During the late 1990’s […]

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UPC Barcode Frequently Asked Questions

UPC Barcode – Basic Overview UPC barcode numbers are not random numbers chosen by a brand owner, but a string of numbers which adhere to a global standard to enable products to be sold worldwide. To ensure authenticity and to prevent duplicate UPC barcodes from being assigned, the data in a UPC barcode must contain […]

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Amazon Brand Registry & Transparency Program

Quite simply, no brand can afford to ignore Amazon. As the leader in retail technology, Amazon has created programs empowering companies to control and protect the displayed content of their brand. There are currently over 60,000 brands which have registered their products in the Amazon Brand Registry. In the previous blog post, we discussed the […]

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Orderbarcodes.com – Updated Checkout process

We are pleased to announce an improved the checkout process on www.orderbarcodes.com, the premier website to order printed barcode labels.  In addition to a more streamlined user experience, we’ve added Fed Ex Ground as a shipping option as well as providing shipping rates quoted directly from; UPS and Fed-EX. Orderbarcodes.com is the easiest, quickest way to order […]

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GS1 Barcode Service and Support – New Feature!

Our GS1 Barcode Service and Support clients have a 1-year direct access to certified Barcode Professional consultants who can assist with product identification needs.  We are excited to announce that we have added a new feature to GS1 Service/Support which includes dedicated cloud space to host product data spreadsheets (Data Hub, Google), barcode files and product […]

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News & Updates

Brands We Work With

  • ECIA